Taylor Swift finally addresses Eras Tour ticketing fiasco: ‘It’s pissing me off’

Taylor Swift attends the 2022 MTV Video Music Awards. (Photo: Axelle/Bauer-Griffin/FilmMagic)

Taylor Swift has finally spoken out about this week’s Ticketmaster debacle. Her three-paragraph statement comes three days after sales for her much-hyped Eras tour led to bureaucratic chaos. on the same day that the tour was due to go on general public sale before it was canceled due to “insufficient ticket stock”. and amid mounting pressure from her fans to fix or at least address the situation.

On Friday morning, the Midnight The singer-songwriter posted a lengthy, heartfelt message on her Instagram stories, offering no “excuses” but saying it was “devastating for [her] just watching mistakes happen” and “pissing off [her] off’ that countless disgruntled Swifties felt ‘like they went through multiple bear attacks’ to secure tickets – or couldn’t buy tickets at all.

Read Swift’s full statement below:

“Good. It goes without saying that I’m extremely protective of my fans. We’ve been doing this for decades together and over the years, I’ve brought so many elements of my career home. I did this SPECIFICALLY to improve the quality of my fans’ experience by making myself with my team that cares about my fans as much as I. It’s really hard for me to trust an outside entity with those relationships and loyalties, and exhausting for me to just watch mistakes happen without recourse.

“There are many reasons why people have had such a hard time getting tickets and I’m trying to understand how this situation can be improved moving forward. I’m not going to make excuses for anyone because we asked them many times if they could handle this kind of demand and they assured us that they could. It’s really amazing that 2.4 million people got tickets, but it pisses me off that so many of them felt like they went through a lot of bear attacks to get them.

“And to those who didn’t get tickets, all I can say is that I hope to give more opportunities for us all to come together and sing these songs. Thank you for wanting to be there. You have no idea how much that means.”

Taylor Swift's statement (Photo: Instagram)

Taylor Swift’s statement (Photo: Instagram)

For those who haven’t spent hours in Ticketmaster queues this week, here’s a primer on what exactly went wrong:

It all started with Tuesday’s presale, a partnership with Ticketmaster’s Verified Fan program, when a reported 3.5 million fans pre-registered to receive a special code — and apparently millions more he did not do it they have a code — the Ticketmaster website was flooded. 3.5 were reported billion system requests (including what the company described as “a staggering number of bot attacks”), resulting in four times the traffic than Ticketmaster had ever experienced.

“It’s a function of Taylor Swift. The site had to open for 1.5 million verified Taylor Swift fans,” Greg Maffei, president of Live Nation Entertainment, which owns Ticketmaster, told CNBC. Squawk at Road after the disaster. “We had 14 million people visit the site, including bots, that shouldn’t be there.”

Although more than 2 million tickets were sold on Nov. 15 — all to fans with pre-registration codes, according to Ticketmaster — many angry fans spent hours on Ticketmaster’s website receiving multiple error messages, getting put on a waiting list and in many cases eventually logging out — more a little bit. Maffei claimed that the demand for tickets “could fill 900 stadiums”.

All of this led to the cancellation of a planned Friday, November 18 public sale for the Eras Tour – Swift’s first major concert trek since 2018. Fans took to social media to speak out about the meltdown, with even US Rep. Alexandria Ocasio-Cortez to protest on Twitter about Ticketmaster’s monopolization of the concert industry. On November 17, Live Nation CEO Michael Rapino told the Hollywood Reporter, “There’s no good way to tell 10 million Swifties, ‘No tickets.’ That’s how they do what they do and go to social media and we deal with it every day.”

The U.S. leg of Taylor Swift’s Eras tour is set to kick off March 17 in Glendale, Ariz., with four August 2023 dates at Los Angeles’ SoFi Stadium.

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